Are You Ready for a
Content Agency?
6 honest questions. Get a straight verdict on whether a founder content engine will work for you — or what needs to happen first.
01.Does your founder have a clear, defensible point of view on the industry?
Not just expertise — a specific take that a meaningful portion of the market would disagree with.
02.How clearly defined is your Ideal Customer Profile?
Specific title, company size, industry, and current problem state — not just 'SMBs' or 'enterprises'.
03.Do you have at least 2–3 client success stories with specific outcomes?
Real numbers, timelines, and before/after states — not just 'client loved working with us'.
04.Is your founder genuinely willing to be publicly visible?
This isn't optional. Founder-led content only works if the founder will be on the record.
05.What's your current monthly marketing budget?
This helps us assess whether a content system is a fit vs. other growth levers.
06.How is your current pipeline primarily generated?
Understanding your baseline helps us know what the content engine would replace or complement.
6 questions remaining